Question

1. What are the factors associated with successful CQI applications?

2. How does the "business case" for improvement differ from the other sets of arguments?

3. What is variation in CQI? Why is it important? How is it measured?

4. When is a process under control?

5. What adjustments do providers have to make in response to quality of care data suddenly becoming available to both the public and payers?

6. What is the HEDIS system, and what does it measure?

7. What situational conflicts are often present among healthcare groups?

8. What is a team in the context of CQI?

9. Who are examples of patients that are more at risk of experiencing an adverse event in healthcare environments?

10. What are some methods to involve patients in CQI activities?

11. Social marketing focuses on changing individual behavior rather than changing the system, which is currently the more dominant CQI approach (see Berwick). Argue the pros and cons of individual versus systems change, drawing from the arguments in this and previous chapters.

12. What are the two types of research objectives in social marketing campaign?

Continuous quality improvement in healthcare