MGCR 382 Chapter Notes - Chapter 11: Value Chain, Capital Structure, Swot Analysis

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International strategic management comprehensive and ongoing management planning process aimed at formulating and implementing strategies that enable a firm to compete effectively internationally. Strategic planning process of developing a particular international strategy usually the responsibility of top-level executives at corporate headquarters and senior managers in domestic and foreign operating subsidiaries. International strategies comprehensive frameworks for achieving a firm"s fundamental goals. Global efficiencies international firms can improve their efficiency through several means not available to domestic firms. Capture location efficiencies by locating their facilities anywhere in the world that yield them the lowest production or distribution costs or that best improves the quality of service they offer their customers. By building factories to serve more than one country, international firms may also lower their production costs by capturing economies of scale. By broadening their product lines in each of the countries they enter, international firms may enjoy economies of scope, lowering their production and marketing costs and enhancing their bottom lines.

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