CMN3103- Final Exam Guide - Comprehensive Notes for the exam ( 37 pages long!)
30 Nov 2017
School
Department
Course
Professor
Document Summary
Process of asking questions and finding answers. Use reason and experience to refine the hypothesis or research question. Must be empirical; verify through observations or experiences. Effective in capturing complexity of communication phenomena. Socially constructed truths, depends on individual experience. Focuses on specific interactants in specific communication contexts and events. Role of researcher is integrated within the context of individuals being observed. In the research context fro extended periods of time. The concept of data is broadly cast in qualitative research - ranges from public to private. Your sex, age, and ethnicity affect what you observe and how you observe it. Report similarities and differences that you believe affected data collection or interpretation. This is the set of beliefs that guides the researcher"s actions as they conduct the research. What we are using for quantitative research. One methodology is not inherently better than the other. One method may however be better suited to answer a question.
