CMN3130- Midterm Exam Guide - Comprehensive Notes for the exam ( 16 pages long!)
5 Oct 2017
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Overview of planning environment & processes part 1. Objectives and readings: chapter 1 & 2, tends in society and organizations that influence planning. Demographic trends: movement toward, an older society, and, more ethnically diverse society, stagnation in levels of literacy, 97% - 99% have basic levels, but lack high literacy ratings. Examples of government organizations: assisting other countries in times of need, dnd, development and diplomacy gac, humanitarian coalition, other government and ngo partnerships, https://www. aadnc-aandc. gc. ca/eng/1330016561558/1330016687171, http://foodgrainsbank. ca/about-us/programs, https://www. canada. ca/en/services/policing. html. Stakeholder expectations: challenges faced by communicators: to be open and transparent to share information, stakeholders expect organizations to be accountable and cost-efficient, to provide value for money. Popular terms are inclusivity & accessibility. : stakeholders do not currently trust government, big business, or politicians. Overview of planning environment & processes part 2. Objectives and readings: chapter 1 & 2, relationship among strategic, operational, and support plans, ideal strategic planning systems.
