Management and Organizational Studies 4410A/B Study Guide - Midterm Guide: Microcell, Vertical Integration, Horizontal Integration

• School: Western University
• Department: Management and Organizational Studies
• Course: Management and Organizational Studies 4410A/B
• Professor: David Lamari

Document Summary

Springfield as a: greenmail, golden parachute, white knight, poison pill, a newly acquired business must always have products that are similar to the existing businesses" products to benefit from the corporation"s core competence. True false: sharing activities across business units can provide two primary benefits: cost savings and revenue enhancements. True false: the two principal means by which firms achieve synergy through market power are: pooled negotiating power and corporate parenting. True false: similar businesses working together or the affiliation of a business with a strong parent can strengthen a firm"s bargaining position relative to suppliers and customers. True false: a publishing company that purchases a chain of bookstores to sell its books is an example of unrelated diversification. True false: one of the risks of vertical integration is that there may be problems associated with unbalanced capacities or unfilled demands along a firm"s value chain.