MGCR 331 Chapter Notes - Chapter 2: Freshdirect, Human Resource Management, Information System

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Information systems chapter 2: strategy and technology; frameworks for understanding what separates winners from losers. Firms must invest in techniques to improve quality, lower cost, and design efficient customer experiences. Different is good: freshdirect redefines the grocery landscape in new york city and. Grocery shopping online, in-app orders and shopping list. Worker shifts are highly efficient 60% lower than at traditional grocers. Overall perishable inventory turns over 197x a year compared to 40x. Green choice for consumers (biodiesel, save on energy because of the fridges, delivery trucks, etc. ) If a firm is to maintain sustainable competitive advantage, it must control a set of exploitable resources that have four critical characteristics: the resources must be valuable, rare, imperfectly imitable, nonsubstitutable. Value chain: set of activities through which a product or service is created and delivered to customers. Inbound logistics: getting needed materials and other inputs into the firm from suppliers. Operations: turning inputs into products or services.

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