PSYC 100 Chapter 15: PSYCH CHAPTER 15

• School: McGill University
• Department: Psychology
• Course: PSYC 100
• Professor: Jens C Pruessner

Document Summary

Social psychology is the study of the causes, types, and consequences of human interaction. Researchers are often guilty of ethnocentrism in their research. Individualism is defined as placing one"s own goals over those of the group. Collectivism is defined as placing group goals above individual goals. The degree of individualism and collectivism in a culture can influence many aspects of behavior, such as interpersonal relations, self-concept, parenting practices, self esteem, and emotional expression. Impression formation is the process of developing an opinion on someone, and making judgements, called attributions, about the the reasons for or causes of our own and other people"s behaviors. Impression formation requires and actor and a perceiver. As the perceiver, you form an impression about the actor. We bring preconceived ideas or stereotypes into every situation. In-group stereotypes refer to stereotypes that we have about people that are in the same group we belong to, they are typically positive stereotypes.