PSYC 213 Chapter Notes - Chapter 4: Stroop Effect, Dorsolateral Prefrontal Cortex, Inattentional Blindness

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William james: leading american psychologist 20th cent. Most famous passage concerning attention (see p. 86) Harold paschler (1998): no one knows what attention is, there may even be not be an "it there to be known about. Attention refers to a variety of possible processes and methods for studying them. Early research driven by practical problems experienced when many streams of speech reaches a person at the same time. Dichotic listening: participants are exposed to 2 verbal messages presented simultaneously, and are required to answer questions posed in only one of them. When participants knew in advance which voice contained the required message, performance was good. Selective attention: attending to relevant information and ignoring irrelevant info. Cocktail party phenomenon: the capacity for attending to one conversation in a crowded room in which many other conversations are going on. Cherry (1953): shadowing task: exposing the subject to two messages simultaneously while repeating one of them.

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