HIS 105 Chapter Notes - Chapter 4: Quackery, Huckster, Mass Production
13 Oct 2012
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Advertising sheds its huckster image; role of ww1. How ads changed in the 1910s and 1920s. 1920, the us established a consumer culture: made possible by. Mass production (ford assembly line c. 1913) Contributes to their reproduction less as individuals and more as a consumer. Experience of being a consumer was a leisure (ideal consumer) Broadly considered that the basic necessities in life were very few: except it changed to say that there was almost everything in life which was needed stimulated by what was already there. They were less likely to be wasteful: sexual desire was apart of consumption. And how in victorian times, it was seem to be inappropriate. National marketing made packaged goods available on a national basis. Associated before the 1920s with quack medicine: someone you would run into at a fair ground feeling apart of the modern era. Modern advertising: rise of the national brand.
