ITM 102 Chapter Notes - Chapter 9: Sales Force Management System, Customer Relationship Management, Enterprise Software
23 Jul 2016
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Chapter 9 - enterprise applications to manage supply chains and respond to customers. Enterprise resource systems: based on a suite of integrated software modules and a common central database. The data base collects data from many different divisions and departments in a rm, and from a large number of key business process in manufacturing and production, Nance and accounting, sales and marketing, and human resources, making the data available for applications that support nearly all of an organizations internal business activities. When new information is entered by one process, the information is made immediately available to other business processes. Enterprise software: built around thousands of prede ned business processes that re ect best practices. Finance and accounting: general ledger, accounts payable, etc. Sales/ marketing: order processing, billing, sales planning, etc. 1. select functions of system they wish to use. Supply chain management systems are an answer to the problems of supply chain complexity and scale.
