Textbook Notes (363,671)
Canada (158,525)
Psychology (9,578)
PSYB10H3 (611)
Chapter 6

Chapter 6 textbook notes

3 Pages
Unlock Document

Ingrid L.Stefanovic

Chapter 6 Attitudes and Attitude Change Attitude - an evaluation of a person, object or idea - They are evaluative based on the fact that they consist of a positive or negative reaction to something. - An attitude is made up of three components: 1) Affective component consisting of emotional reactions toward the attitude object (ex. Another person or social issue) 2) cognitive component consisting of thoughts and beliefs about the attitude object, and 3) Behavioural component consisting of actions or observable behaviour toward the attitude object. Affectively based attitude - An attitude based primarily on peoples emotions and feelings rather than on an objective appraisal of pluses and minuses about the attitude object. - Ex falling in love with someone regardless of their past violent history, or liking this one type of car brand despite its gas consumption and etc. - People tend to have strong positive beliefs about an attitude object, is spite of having neg
More Less

Related notes for PSYB10H3

Log In


Don't have an account?

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.