PSY270H1 Chapter Notes - Chapter 5: Short-Term Memory, Sensory Memory, Iconic Memory
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PSY270H1 Full Course Notes
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Memory the process involved in retaining, retrieving, and using information about stimuli, images, events, ideas, and skills after the original information is no longer present. Memory is active any time some past experience has an effect on the way you think or behave now or in the future. Sensory memory is when you first perceive someone or something and perception lasts for a fraction of a second. Short-term or working memory is info that stays in our memory for brief periods (10-15 seconds). Long-term memory stores information for long term (minutes to a lifetime). Recall episodic and procedural, and semantic (random facts) memories. Atkinson and shiffrin made the modal model of memory proposed three types of memory: 1. Sensory memory is an initial stage that holds all incoming information for seconds or fraction of a second. Short term memory (stm) holds 5-7 items for about 15-20 seconds.