ADMS 1000 Chapter Notes - Chapter 11: Green Marketing, Sustainable Development, Genuine Progress Indicator

• School: York University
• Department: Administrative Studies
• Course: ADMS 1000
• Professor: Peter Tsasis

Document Summary

Sustainable development development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Sustainability involves the relationship between people, profits and the planet. Triple bottom line accounting framework that can voluntarily used by organizations to report performance on social, economic and environmental results. Reducing costs: reducing packaging, lowering energy use, reducing waste. Reducing risk: improving health and safety programs and by taking proactive steps to protect the environment. Time focus on core business activities is essential to ensuring quality and satisfying customer demands: no time or money to spend on training new employees. Money initial upfront costs that may not be feasible for many. Lack of knowledge may not understand the long-term value of sustainable practices. Raw materials: food as a raw material is a renewable resource, some may be more difficult to grow or obtain.