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Textbook Notes for MKTG 35035

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MKTG 35035 Chapter Notes - Chapter 16: Influencer Marketing
emmagennaro
213
KSU
MKTG 35035 Chapter Notes - Chapter 18: Puffery, Identity Theft, Culture Jamming
emmagennaro
211
KSU
MKTG 35035 Chapter Notes - Chapter 7: Gopro, State Farm Insurance, Vehicle Insurance
emmagennaro
210
KSU
MKTG 35035 Chapter 15: Ch 15 Text
emmagennaro
27
KSU
MKTG 35035 Chapter 4: Ch 4 Text
emmagennaro
16
KSU
MKTG 35035 Chapter Notes - Chapter 14: Yelp, Tripadvisor, Mozzarella
emmagennaro
28
KSU
MKTG 35035 Chapter Notes - Chapter 3: Airpods
emmagennaro
16
KSU
MKTG 35035 Chapter Notes - Chapter 2: Consumer Behaviour, Normative Social Influence, Personal Selling
emmagennaro
820
KSU
MKTG 35035 Chapter Notes - Chapter 11: Shopping, Impulse Purchase, Circadian Rhythm
emmagennaro
1014
KSU
MKTG 35035 Chapter Notes - Chapter 12: Consumer Behaviour, Impulse Purchase, Brand Loyalty
emmagennaro
1114
KSU
MKTG 35035 Chapter Notes - Chapter 6: Trait Theory, Simple Living, The Nice
emmagennaro
1213
KSU
MKTG 35035 Chapter Notes - Chapter 5: Normative Social Influence, Expectancy Theory, Retail Therapy
emmagennaro
1211
KSU
MKTG 35035 Chapter Notes - Chapter 13: Decision-Making, Toothpaste, Decision Rule
emmagennaro
912
KSU
MKTG 35035 Chapter Notes - Chapter 9: Nuclear Family, Nonverbal Communication, Risk Aversion
emmagennaro
1011
KSU
MKTG 35035 Chapter Notes - Chapter 8: Reference Group, Consumer Behaviour, Conspicuous Consumption
emmagennaro
1012
KSU
MKTG 35035 Chapter Notes - Chapter 10: Acculturation, Silent Generation, Bacon
emmagennaro
1210
KSU
MKTG 35035 Chapter 11: Chapter 11 Exercise
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214
KSU
MKTG 35035 Chapter Notes - Chapter 6: Zip Code, Microsoft Powerpoint, Thematic Relation
emmagennaro
111

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