SOCI 1F90 Lecture Notes - Lecture 3: George Ritzer, Law School Admission Test, Mcdonaldization
23 Feb 2016
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George ritzer and max weber: mcdonaldization and rationality. Optimum means to an end shaped by rules, regulations, and larger social structures. People have little choice in the means to an end. In the past people would have drawn upon things like religion, culture, etc. Mcdonaldization the process by which the principle of the fast-food restaurant are coming to dominate more and more sectors of american society as well as the rest of the world . Process extends into virtually every aspect of society (police, health care, leisure. Efficiency optimum method for getting from point a to point b. Rules/regulations help ensure efficient work up, drive-thru, etc. ) Everything in the setting is managed; we participate in this process as customers (line up, clean. Machine graded, multiple choice exam (efficient, saves money, historically smaller class sizes. Online plagiarism detection i. e. turnitin. com (back and forth between students and professors)
