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Class Notes for Marketing at University of Calgary

Marketing
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MKTG 317 Lecture 4: THRIVE Priority Support Network The University of Calgary's Early Alert Program

THRIVE Priority Support Network: The University of Calgary's Early...

Marketing
MKTG 317
Jack Kulchitsky
MKTG 317 Lecture 4: MKTG-317-Final-Exam-Notes

Marketing 317 Final Exam Notes Introduction to Marketing MAR...

Marketing
MKTG 317
Jack Kulchitsky
MKTG 317 Lecture 1: BTMA 317 Midterm Information review_W17

BTMA 317 Midterm Examination WINTER 2017 Time Thursday March2, 2...

Marketing
MKTG 317
Marc Boivin
MKTG 317 Lecture 1: BTMA+317+Final+Information+review+W17

BTMA 317 Midterm Examination WINTER 2017 Time Monday April 17, 2...

Marketing
MKTG 317
Marc Boivin
MKTG 317 Lecture 4: MGST 317 FINAL REVIEW

MGST 317 FINAL REVIEW Decision analysis • Goal: help individu...

Marketing
MKTG 317
Marc Boivin
MKTG 317 Lecture 2: midterm2 study note

Volcanic Eruptions and Landforms • Pyroclastic flows: fast ...

Marketing
MKTG 317
Marc Boivin
MKTG 317 Lecture 1: AIM ANSWERS

AIM MKTG REVIEW SWOT ANALYSIS • Internal analysis of the co...

Marketing
MKTG 317
Marc Boivin
MKTG 317 Lecture 2: INCLASS NOTES

Marketing Concept achieving organizational goals (profit, survival)...

Marketing
MKTG 317
Marc Boivin
MKTG 341 Lecture 8: Pricing
Premium

Week 5 (Jun 12)  Pricing FACTORS AFFECTING PRICING DECISIONS Wh...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 7: Brand Strategy
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Week 4: Brand Strategy Marketing Mix Bra...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 6: Products & Services
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Week 4 (Jun 5)  Products & Services PRODUCTS & SERVICES • P...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 5: Segmentation
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Lecture 5  Segmentation, Targeting and Positioning • The cu...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 3: Company & Market Strategy
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Lecture 3: Company Marketing Strategy Four Steps of Strategic Plan...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 4: Customer Insights & Behaviour
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Lecture 4: Customer Insights Behaviour Characteristics Affecting C...

Marketing
MKTG 341
Xianfang Zeng
MKTG 341 Lecture 2: Marketplace
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Lecture 2: Marketplace Marketing Environment • The core: “co...

Marketing
MKTG 341
Xianfang Zeng
Marketing Planning - Reference Guides

Marketing Planning 2 ...

Business Administration
BUS 343
All Professors
Introductory Marketing - Reference Guides

Introductory Marketing 2 ...

Business Administration
BUS 343
All Professors
Marketing - Reference Guides

An easy to follow summary of every key marketing principle. The abi...

MBA - Master's in Business Admin
MBA 643
All Professors

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