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Study Guides for Marketing at York University (YORKU)


YORKMKTG 3100Marshall RiceWinter

MKTG 3100- Final Exam Guide - Comprehensive Notes for the exam ( 55 pages long!)

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Processing of gathering info to create awareness of how potential customers will react to a business"s g+s. Mr is done all the time; talking to custome
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YORKMKTG 2030Ajay SirsiWinter

[MKTG 2030] - Final Exam Guide - Ultimate 55 pages long Study Guide!

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Two top factors that amount for a company"s success over its competition is strategy and execution. Companies that success over their competitors begin
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YORKMKTG 2030Nick Price- OwenFall

MKTG 2030 Final: Marketing Chapter 1

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YORKMKTG 2030Ajay SirsiWinter

MKTG 2030 Study Guide - Final Guide: Ge Healthcare, Market Impact, Sales Process Engineering

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The most important thing channels move is information: zara: info on designer tastes and clothing trends. Virtual integration providing accurate up-to-
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YORKMKTG 3100Jane- Michele ClarkWinter

MKTG 3100 Study Guide - Final Guide: Pest Analysis, Likert Scale, Conjoint Analysis

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Assess current marketing position & consumer perception. Test names, ad concepts and other creative assets. Business strategy where to play and how to
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YORKMKTG 2030Aleem VisramWinter

MKTG 2030 Final: MKTG 2030

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YORKMKTG 3100allFall

MKTG 3100 Study Guide - Final Guide: Financial Statement, Pro Forma, Financial Analysis

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YORKMKTG 4400allFall

MKTG 4400 Study Guide - Final Guide: Marketing Buzz, Viral Marketing

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YORKMKTG 4321allFall

MKTG 4321 Study Guide - Final Guide: Social Class, Starbucks, Indulgence

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YORKMKTG 4321allFall

MKTG 4321 Study Guide - Final Guide: Profit Margin, Brand Equity

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YORKMKTG 4150allFall

Final Exam Notes (got best mark for course)

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YORKMKTG 4226allFall

MKTG 4226 Study Guide - Final Guide: Marketing Mix

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