COMM 320 Chapter 1 to 11: COMM 212 Chapter 1 to 11: COMM 212 Lecture 1: NEW comm 212 notes.docx

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Flatter organizations: hierarchies may be flattened as companies strive for cost- savings, efficiency, competitiveness, and sustainability, the democratization of the workplace make shorter communication chains, there every individual must be a skilled communicator. More diverse employee base: canadian workplace consists of all different kinds of ethnicities, races, ages, genders, physical abilities, sexual orientation. You need to diversify the workplace, or you may miss out on the diversity advantage . Advancing communication technologies: our communications are mediated through many different technologies (e. g. phones, fax, computer etc. , allow us to communicate: farther, faster, and around the clock. Social networking sites: facebook, myspace, twitter: facebook"s purpose is to facilitate the spread of information through social networks allowing people to share information online the same way they do in the real world. 3d virtual worlds: user participants create avatars or alter-egos and in return receive and experience of synchronous virtual role playing action.

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