CMN 279 Chapter Notes - Chapter 2: Collaborative Writing, Discourse Community
28 Jun 2018
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CMN – Chapter 2 – Planning and Writing Business Messages
Four key concepts (Writing in context)
Contextual factors – elements of a writing task, such as the situation, organization’s
procedures, and readers, that influence the writer’s choice at every step
Genres – the agreed-upon forms of writing that develop in response to recurrent
situations and that allow users tact purposefully in a particular activity
Discourse community – a group of communicators who share a goal or interest in
adopting a way of participating in a public discussion
oCommunal interest, a forum, exchange of information, genre development,
specialized terminology, expertise
Rhetorical Situations
oExigence – the reason for speaking out urgently on a topic or issue
oAudience – those with a interest in reacting to the exigence
oConstraints – the limitations on what can be said and the factors shaping the
content and nature of the message
Steps in Writing Process
Prewriting – the process of gathering ideas and establishing the purpose, audience and
channel for a message
Organizing and outlining, drafting and revising and editing
Scope – the breadth or limitations of a document’s coverage
Audience analysis – the process of assessing the needs and knowledge of readers and listeners
and adapting messages accordingly
Reader benefits – the advantages the reader gains by complying with what the writer proposes
in buying products, following policies or endorsing ideas
See proofreaders symbols page 61 figure 2.2
Collaborative writing – the process of writers working together to create finished reports,
proposals and other important documents
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Cmn chapter 2 planning and writing business messages. Contextual factors elements of a writing task, such as the situation, organization"s procedures, and readers, that influence the writer"s choice at every step. Genres the agreed-upon forms of writing that develop in response to recurrent situations and that allow users tact purposefully in a particular activity. Discourse community a group of communicators who share a goal or interest in adopting a way of participating in a public discussion: communal interest, a forum, exchange of information, genre development, specialized terminology, expertise. Prewriting the process of gathering ideas and establishing the purpose, audience and channel for a message. Organizing and outlining, drafting and revising and editing. Scope the breadth or limitations of a document"s coverage. Audience analysis the process of assessing the needs and knowledge of readers and listeners and adapting messages accordingly.
