PSYB10H3 Chapter Notes - Chapter 7: Patient Protection And Affordable Care Act, Terror Management Theory, Nicki Minaj
Document Summary
Attitude: an evaluation of an object in a positive or negative fashion that includes the three elements of affect cognition and behavior. Response latency: the time it takes an individual to respond to a stimulus such as an attitude question. Implicit attitude measures: indirect measures of attitude that do not involve self-report. Trying to figure out low-key what someone thinks. Balance theory: a theory holding that people try to maintain balance among their beliefs, cognitions and sentiments. Two of your friends don"t like each other, you cut one off. Cognitive dissonance theory: a theory that maintains that inconsistencies among a person"s thoughts, sentiments and actions create an aversive emotional state. Why did i do that that"s not in my values i"m not that kind of girl . Effort justification: people"s tendency to reduce dissonance by justifying the time, effort or money they have devote to something that has turned out to be unpleasant or disappointing.
