Management and Organizational Studies 2320A/B Chapter Notes - Chapter 17: Big Mac Index, Trade Bloc, Economic Sanctions
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Boycott boycott: a groups refusal to deal commercially with some organization to protest against its policies. Might be called by governments or nongov organization such as trade unions, human rights or environmental groups. Mercosur, and association of southeast asian nations (asean: eu: highest level of integration across individual nations, nafta: canada, mexico, us, cafta: costa rice, us, dr, etc, mercosur: argentina, brazil, uruguay, asean: singapore, thailand, vietnam, etc. Some think such blocs confer an unfair advantage on their member nations because they offer favourable terms for trade, whereas others believe they stimulate economies by lowering trade barriers and allowing higher levels of foreign investment. Most common way to gauge the size and market potential of an economy, and therefore the potential the country has for global marketing, is to use standardized measures of output such as gdp. Bric countries are likely to be the source of most market growth.