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Females in a market can be classified as
A) a market segment.
B) a marketing mix.
C) market segmentation.
D) an independent market.
E) a classified market.

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Collen Von
Collen VonLv2
2 Apr 2020
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Related questions

A marketing strategy consists of selecting a segment of the market as the company's target market and designing the proper:
a.products for that target market
b." mix" of product/service, price, promotion, and distribution for that market
c.promotion for that target market
d.mix of product, distribution, and warranty service for that target market
e.incentives to allow a large percentage of the target market to purchase goods and services from the company

 

The segmentation process begins by grouping:
 
a. competitors with similar needs and preferences.
b. customers with similar lifetime values.
c. market offerings with similar sales potential.
d. customers with similar needs and preferences.
e. customers with similar demographic profiles

The best segmentation approach is the one that:

a) makes it easiest to reach the segment

b) recognizes the different needs of buyers among different segments

c) recognizes similarities of needs of potential buyers within a segment

d) is the simplest and least costly in assigning potential buyers to segments

e) maximizes the opportunity for future profit and ROE

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