OC59527

University of Toronto Scarborough

Hi, my name is Amirtha! I'm currently in my second year in the Co-op Management program at UTSC. In my spare time I like hanging out with friends, baking/cooking, and watching ...

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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Study Guide - Comprehensive Final Guide: Brand Equity, Brand Awareness, Brand Management

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1 Dec 2016
8
Brand: a name, term, sign, symbol, or design, or a combination of them, intended to identify the goods and services of one seller or group of sellers a
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UTSCMGHB12H3John TrougakosWinter

[MGHB12H3] - Final Exam Guide - Ultimate 34 pages long Study Guide!

OC5952734 Page
29 Nov 2016
18
Chapter 1: the world of human resources management. Human resources management (hrm): the process of managing human talent to achieve an organization"s
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UTSCMGHC02H3RadakhrishnanWinter

[MGHC02H3] - Final Exam Guide - Ultimate 25 pages long Study Guide!

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29 Nov 2016
29
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 5: Strategic Planning, Society For Human Resource Management, Trend Analysis

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28 Sep 2016
6
Strategic planning: procedures for making decisions about the organization"s long-term goals and strategies. Human resources planning (hrp): the proces
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 10: Occupational Injury, Distracted Driving, Workplace Violence

OC595272 Page
28 Sep 2016
5
Occupational injury: any cut, fracture, sprain or amputation resulting from a workplace accident or from an exposure involving an accident in the work
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 8: Total Quality Management, Performance Appraisal, Performance Management

OC595273 Page
28 Sep 2016
9
Performance management: the process of creating a work environment in which people can perform to the best of their abilities. Focal performance apprai
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 1: Corporate Social Responsibility, Six Sigma, Human Resources

OC595273 Page
28 Sep 2016
9
Chapter 1: the world of human resources management. Human resources management (hrm): the process of managing human talent to achieve an organization"s
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 4: Applicant Tracking System, Global Sourcing, Fasttrack

OC595274 Page
28 Sep 2016
6
Chapter 5: branding the talent pool: recruitment and careers. Employee profile: a profile of a worker developed by studying an organization"s top perfo
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 3: Job Enrichment, Job Analysis, Job Design

OC595274 Page
28 Sep 2016
11
Job: a group of related activities and duties. Position: the different duties and responsibilities performed by only one employee. Job family: a group
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 6: Structured Interview, Extraversion And Introversion, Content Validity

OC595275 Page
28 Sep 2016
0
Selection: the process of choosing individuals who have relevant qualifications to fill existing or projected job openings. Reliability: the degree to
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 7: Programmed Learning, Task Analysis, Goal Setting

OC595273 Page
28 Sep 2016
5
Chief learning officer: a high-ranking manager directly responsible for fostering employee learning and development within the organization. Organizati
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 9: Job Evaluation, Collective Bargaining, Equity Theory

OC595272 Page
28 Sep 2016
6
Hourly work: work paid on an hourly basis. Piecework: work paid according to the number of units produced. Consumer price index: a measure of the avera
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UTSCMGHB12H3John TrougakosWinter

MGHB12H3 Lecture Notes - Lecture 2: Canadian Human Rights Act, Fide, Reasonable Accommodation

OC595272 Page
28 Sep 2016
9
Employment equity: the employment of individuals in a fair and nonbiased manner. Designated groups: women, viable minorities, aboriginal people, and pe
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture 1: Chapter 1

OC595276 Page
28 Sep 2016
6
Brand: a name, term, sign, symbol, or design, or a combination of them, intended to identify the goods and services of one seller or group of sellers a
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 8: Brand Equity

OC595273 Page
28 Sep 2016
5
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 7: Brand Equity, Backtracking

OC595276 Page
28 Sep 2016
4
When a firm introduces a new product, it has three choices for branding it: It can develop a new brand, individually chosen for the new product. It can
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 4: Morpheme

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28 Sep 2016
7
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 5: Engagement Marketing, Value-Based Pricing, Yield Management

OC595273 Page
28 Sep 2016
5
Experiential marketing: promotes a product by not only communicating a product"s features and benefits but also connecting it with unique and interesti
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 6: Copy Testing, Marketing Communications, Geotargeting

OC595273 Page
28 Sep 2016
4
Marketing communications: means by which firms attempt to inform, persuade, and remind consumers directly or indirectly about the brands they sell. Adv
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 9: Marketing Mix, Pricing Strategies, Brand Equity

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28 Sep 2016
1
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 3: Normative Social Influence, Brand Equity

OC595275 Page
28 Sep 2016
4
Brand resonance model: describes how to create intense, active loyalty relationships with customers. Brand value chain model: a means by which marketer
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UTSCMGMC11H3Bill Mc ConkeyWinter

MGMC11H3 Lecture Notes - Lecture 2: Brand Equity, Brand Awareness, Target Market

OC595275 Page
28 Sep 2016
15
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture 3: Performance Feedback

OC595272 Page
28 Sep 2016
11
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture Notes - Lecture 4: Negotiation, Organizational Conflict, In-Group Favoritism

OC595277 Page
28 Sep 2016
5
What is conflict: interpersonal conflict: the process that occurs when one person, group, or organizational subunit frustrates the goal attainment of a
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture Notes - Lecture 5: Job Satisfaction, Work Unit

OC595271 Page
28 Sep 2016
5
Journal: path-goal theory of leadership: lessons, legacy and a reformulated theory. Directive path-goal clarifying leader behavior: behavior directed t
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture Notes - Lecture 1: Job Satisfaction, Extraversion And Introversion, Conscientiousness

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28 Sep 2016
14
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture 6: Basic Leadership

OC595273 Page
28 Sep 2016
7
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UTSCMGHC02H3RadakhrishnanWinter

MGHC02H3 Lecture Notes - Lecture 2: Goal Setting, Reinforcement, Goal Orientation

OC595274 Page
28 Sep 2016
6
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UTSCMGEC34H3Michele CampolietiFall

MGEC34H3 Lecture Notes - Lecture 6: Data Envelopment Analysis, Allocative Efficiency, Technological Change

OC595274 Page
28 Sep 2016
10
The production, cost and technology of health care (chapter 6) Empirical cost-function studies: long-run vs. short-run studies, structural vs. behavior
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UTSCMGMA01H3AggrawalFall

Ch.14.docx

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13 Oct 2014
37
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Competitive Advantage, Cost Leadership, Competitor Analysis

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13 Oct 2014
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UTSCMGMA01H3AggrawalFall

Ch.13.docx

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13 Oct 2014
26
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UTSCMGMA01H3AggrawalFall

Ch.10.docx

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13 Oct 2014
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Disintermediation

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13 Oct 2014
26
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Marketing Mix, Personal Selling, Marketing Strategy

OC595276 Page
13 Oct 2014
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Focus Group, Online Advertising, Simple Random Sample

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13 Oct 2014
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UTSCMGMA01H3AggrawalFall

Ch.1.docx

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13 Oct 2014
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UTSCMGMA01H3AggrawalFall

Ch.11.docx

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13 Oct 2014
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Storebrand

OC595273 Page
13 Oct 2014
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UTSCMGMA01H3AggrawalFall

MGMA01H3 Study Guide - Subculture, Reference Group, Subliminal Stimuli

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13 Oct 2014
33
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