CRI 100 Chapter Notes - Chapter 1-4: Cord-Cutting, Canadian Content, Quebecor

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3 assumptions surround everyday discussion of contemporary private tv landscape in canada. Canadians produce/sell lot"s of content both domestically and internationally, canadian audiences prefer american content (aka canadian tv sucks problem). 3: assumption about tv in canada today is rapid proliferation of alt platforms for reception of tv content via itunes, netflix, online, etc. This will alter revenue models for conventional broadcasters but entire structure of tv production and distribution industry in canada (aka cable cord cutting freak out) Costs ctv far less to buy rights to broadcast the big bang theory in canada than it would to produce its own programming. All 4 main cable firms are also broadcasters, a lot of the money is returned to broadcasting arm of same company. Nationwide broadcasts of regionally specific content seen as part of mandate to reflect canada and its regions to national and regional audiences.

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