MGHD27H3 Chapter 8: Chapter 8

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22 Dec 2010
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Chapter 8 social i nfluence, socialization and culture. Social influence in organizations: the fact that people are dependent on other allowed for influence to occur. Information dependence and effect dependence: information dependence reliance on others for information about how to think, feel, and act. Individuals are often motivated to compare their own thoughts, feelings and actions with those of others as a means of acquiring information about their adequacy. the effects of social information can be very strong, often exerting as much or more influence over others as objective reality: effect dependence reliance on others due to their capacity to provide rewards and punishment. compliance conformity to a social norm prompted by the desire to acquire rewards or avoid punishment: primarily involves effect dependence, do not necessarily subscribe to the values. Internalization conformity to a social norm prompted by t rue acceptance of the beliefs, values, and attitudes that underlie the norm: the subtle power of compliance.

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